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New Construction Home Buying Process: “How REALTORS® Can Help”

As a real estate agent representing buyers in new construction transactions, there are several ways you can add value to your client’s experience. Here are six ways a real estate agent can help new...

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4 Options if Your Home Appraisal Comes in Low

Low appraisals are not uncommon in the current real estate market. With rising home prices, it is possible for the appraised value to come in lower than the amount offered by the buyer. This situation...

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Improve Your Listings With These Apps and Tools

Nothing is more important than your listings. They’re your single-biggest marketing tool as a real estate agent — not to mention your first impression with buyers. And while a vivid description and...

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What to Know If You Get Married—And Already Own a House

It’s one thing if you get married and then buy a home. But what happens if you do the opposite, and buy a home before tying the knot? Do you need to put your new wife or husband on the deed? Do you...

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What Real Estate Trends to Expect This Fall for REALTORS® 

Leaves are falling — along with rates. After weeks of declines, mortgage rates are finally within a comfortable range for many potential homebuyers. Although some are choosing to wait on the sidelines...

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Mortgage Mistakes Buyers Should Avoid When Applying for a Home Loan

Purchasing a home is an exciting and significant milestone in one’s life. However, it can also be a complex process, especially when it comes to obtaining a mortgage. To help you navigate through this...

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9 Ways Realtors Who Write Can Grow Their Business

For Realtors® who are comfortable with the written word, there are a number of ways to leverage your talent to reach potential clients and referral partners. Your writing should be simple, direct, and...

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Beating The All-Cash Homebuyer

As of January 2024, all-cash buyers made up 32% of home sales. This is the highest since 2014. Data shows that these buyers are more likely to be investors and vacation buyers. However, primary...

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Opportunity Knocks With an FHA Loan

Probably the biggest thing holding many first-time buyers back from getting into their starter home is the 20 percent down payment. Not only is it a big chunk of change, but it also must be seasoned....

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The Pros and Cons of Conventional Mortgages and FHA Loans

The country’s two most common types of mortgages today are Conventional loans and FHA loans. Conventional mortgages conform to Fannie Mae/Freddie Mac guidelines and are a financial agreement between...

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Realtors: How to Sell Yourself Upfront

Referrals: The Ultimate Goal When it comes to real estate marketing, the ultimate goal is referrals—and rightly so. Referrals are: ⇒ The result of your relationship-building efforts, successful sales...

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How Much Do You REALLY Know About VA Loans?

Most veterans and military service members know VA loans are out there — and that these loans can help them buy a home more easily and, in most cases, more affordably. But when it comes down to the...

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7 Common Fears of First-Time Homebuyers (and How to Get Over Them)

Let’s face it: You don’t buy a house every day. And, if you’re a first-time homebuyer, the home buying process can be a bit overwhelming. However, in a market with very low inventory, high prices, and...

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Realtors: How to Make PR Work for You

Whether it’s brand building, promoting new listings, or introducing yourself, public relations can be an effective way to get and keep your name out in the community—and another way to drive more...

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How Buyers Can Get the Most Out of Open Houses

Attending Open Houses An open house is a great introduction into the home buying process if you’re in the market to buy a home, and especially so if you’re buying your first home or searching in an...

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7 Secrets of the Most Successful Luxury Real Estate Agents

Being an agent in the luxury space is hard work. Not only are you dealing with some seriously discerning clients, but you also have huge commissions on the line — so impressing them and bringing your...

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8 Questions Homebuyers Have About New Construction

Most people are pretty clear on how buying a resale property works. You shop around, attend a few open houses, make an offer, and then hope the sellers accept it. There may be a few rounds of...

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How Real Estate Agents Can Improve Client Engagement

Real estate agents are a lot like salespeople. You have to know your product, be able to explain it in terms your clients can understand, listen carefully to what they want and need, and keep them...

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5 Tell-tale Signs You May Be Ready to Give Up Renting and Buy a Home

Are you currently renting and wondering if it’s time to take the leap into homeownership? Yes, we know, buying a home is a significant financial decision, and it’s important to make sure you’re ready...

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The Do’s and Don’ts After Mortgage Preapproval

Getting preapproved for a mortgage is an exciting and important step in the homebuying process. It shows that you’re serious about purchasing a home and gives you a good idea of how much you can...

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